// service · digital marketing & seo
Digital marketing & SEO
Programmatic SEO, performance creative, paid search, lifecycle automation.
Marketing is the easiest place to spend money you don’t have. We work as a small in-house extension: we audit what’s there, fix what’s broken, find the channel that compounds, and then ride it. We’ve done programmatic SEO that pulled in 2M+ monthly impressions, Meta + Google paid campaigns at six-figure monthly spend, Google My Business work that took local businesses into the top three of the local pack, lifecycle automation that recovered 3× the revenue of the original campaign, and zero-to-digital launches for businesses that started the year without a website. Quietly, in a dashboard, every month.
Stack & defaults
SEO research
Ahrefs / Semrush
Analytics
Search Console + GA4
Paid social + search
Meta / Google / TikTok Ads
Local SEO
Google My Business
Lifecycle
Customer.io / Klaviyo
CMS / frontend
WordPress / Astro
Edge / A-B
Cloudflare
Product analytics
PostHog
What you receive
SEO foundation audit
Tech, content, link-profile audit with prioritized fix list. Done in week one.
Programmatic SEO scaffolds
Templated pages backed by structured data — for marketplaces, directories, comparison sites.
Paid social at scale
Meta, Google, and TikTok campaigns with creative-testing pipelines, attribution, and the kind of daily-cadence optimization that beats agency benchmarks.
Google My Business setup + ranking
Profile setup, category and service tuning, review pipelines, local-pack ranking work. The boring discipline that beats every fancy SEO trick for local businesses.
Lifecycle automation
Onboarding, dunning, win-back, NPS. Set up in Customer.io / Klaviyo, monitored in dashboards.
Zero-to-digital launch package
For businesses going digital from scratch — website, social profiles, GMB, brand kit, basic analytics, first paid campaign. One engagement, one team, one brand voice across the surfaces.
Timeline
Wk 1
Audit
Foundation audit + prioritized fix list.
Wk 2–3
Foundation fixes
Tech SEO, schema, sitemap, Core Web Vitals.
Wk 4+
Cadence
Weekly content + creative + paid; monthly review; quarterly plan.
Ongoing
Compounding
We stay until the channel mix is healthy and your in-house team is set up to keep it.
FAQ
Do you do paid ads, or only SEO?
Both. The retainer is structured so the spend ratio between SEO, paid, and lifecycle moves with what's working — we don't lock you into a channel that's underperforming.
What about content writing?
We can. We have writers who specialize in technical and B2B content. For consumer/lifestyle voice we'll usually subcontract a specialist.
Do you guarantee rankings or conversion lift?
No, and we'll talk you out of any agency that does. We commit to a written plan, weekly cadence, and a monthly review where you can stop us.
Can you work with our existing marketing stack?
Yes. We've worked inside HubSpot, Marketo, Salesforce Marketing Cloud, Customer.io, Loops, Klaviyo, and Mailchimp. We don't insist on tooling changes.